MarTech & Creative Business

Sector challenges

Sector challenges

Technological advances such as artificial intelligence and virtual reality are shaking up creative industries and marketing professions. Companies need to keep up with these changes to remain competitive. Digital art and NFTs have created new opportunities for artists to monetize their work. The MarTech market is booming. Soaring technology adoption is enabling marketing professionals to optimize the performance of their tools with even greater precision and personalization.

Analytical Tools

Lead Management

Media

Art

Music

Web 3

Marketing Automation

CRM

Mobile Development

Web Platforms

Hardware

Big Data

Software

Wearables

Cryptography

Performances

MarTech & Creative Business performance in France in 2022

7.6%

growth in advertising spend

70%

investments devoted to digital advertising

9

MarTech & AdTech companies in the Next40

816M€

raised by Media & Com startups

Our services

Discover how to transform your ambitions into success

Startups

Midcaps & Corporations

Local collectivities

Collaborating with WILCO

Companies shaping MarTech & Creative Business

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Your contact

Your contacts at WILCO

Margot Barthe

Business Manager

Léa Saffar

Program Manager

Entrepreneur Mentors

Entrepreneur Mentors for MarTech & Creative Business

Patrice Barbesier

Sophie Bernstein Chenu

Jean Despax

Cyrille Reboul

Jerome Stioui